International Marketing Manager – Careers

Are you a do-er: you dive straight in, engage with our wonderful team and take on responsibility for our international marketing strategy? Are a self-starter and a problem solver: you value autonomy but work well in a friendly and collaborative environment. You learn with every challenge; you are looking for solutions rather than describing the problems.

Who we are?

Formally known as BCF Technology and ECM (Echo Control Medical), IMV imaging is the dedicated veterinary imaging department of IMV Technologies. We are world leaders in veterinary imaging including ultrasound, X-ray, digital image management (PACS), CT and MRI.

For 35 years, IMV Imaging has been committed to meeting the needs of its customers by improving the quality of animal care. Our core values of learning, innovation, integrity, excellence, and quality commit us to providing the best equipment, the best advice and technical support to our customers.

We have a true dedication to our staff, recognised with Investors in People Platinum status.

To support its strong international growth, we are looking for an International Marketing based in Scotland or Belgium.

Role and Responsibilities:

Due to recent acquisitions and growth, we now have direct operations in UK, Ireland, Belgium, Sweden (also work in Holland, Germany & Norway), so we are looking for an International Marketing Manager to own and manage our international marketing strategy and budget to align with IMV global growth plans. You will work closely with all of our IMV brands, and help onboard and promote any new brands across the company. You will focus on increasing brand profile in current markets, and be tasked with undertaking market research to understand and penetrate new markets.

What will your days look like?

  • Creating and managing marketing plans for our international markets
  • Supporting our most recent acquisition, MediVet on growth in their markets of Sweden & Norway.
  • Spending time understanding and building an assessment of current markets and reviewing untouched markets to see where IMV could go next!
  • Understanding the importance of education – working together with the marketing and clinical team to build out a plan for launching our LMS platform international!
  • Being social!
  • Working with our digital marketing manager, and marketing executive to create high performing social media channels to raise the IMV family profile
  • Organising and attending European events, with a key focus on how we should tangible ROI driven results
  • Keeping on top of the international and subsidiaries budgets
  • Working with a wonderful team of fellow marketers across a variety of projects, campaigns and promotions
  • Working collaboratively across departments to achieve business goals together!

The Profile:

Education and experience requirements

  • Experienced in managing international marketing plans and budgets
  • Deep understanding of marketing processes
  • Experience with WordPress and Hubspot
  • Language skills: profession level English is a must; 2nd language would be advantageous (French, Dutch, Flemish, German or Swedish)
  • Willing to do some international travel as required
  • Previous experience working with distribution networks would be highly advantageous

Skills and Key Characteristics

  • Ability to lead and drive projects and iniatives
  • Capable to work well in a fast-paced environment with various projects and initiatives running simultaneous
  • A friendly and approachable manner
  • A pro-active approach to learning

Our Offer:

  • An international work  environment at the forefront of new technologies.
  • A close-knit team advocating solid values.
  • A competitive salary package with  benefits.
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